Rachel's Big Website/Wordpress Debate: To switch or not to switch?
This is going to a long-ish post so I apologise. It's one of my rare 'thoughts spilling out' posts but I'll try to keep it interesting. If you'd rather have pretty pictures then.... come back tomorrow.
I recently started subscribing to David Airey's brilliant blog and came across this article: Seven blog mistakes to avoid. I thoroughly recommend you go and read it (the whole blog, if you have hours to spare, or just that article) because it's great. And so useful if you write your own blog. It's started me thinking about this blog, and my website too, and now I have a big conundrum that I need your input on.
His first mistake in the article is 'not using a self-hosted blog.' Oops. I fail at the first hurdle. I've known for a while the benefits of hosting your own blog (you will actually own your content) and yet I still use blogger. Ol, faithful, annoying, uninspiring blogger. Why? Because it's safe. It works. And I'm terrified of moving! I wish I had started using wordpress, but I started this blog in 2007 and it was meant to just be a 'this is my work' blog. Obviously, it's a whole lot more now.
I own my own website - www.rachelsayshello.com and yet most of my hits come to this blog, not my website. Here are the pitiful stats: my website (which is basically just a static portfolio which gets updated say, once a month) gets about 6 hits a day, this blog gets about 40. Sometimes a lot more. Basically though, both are really bad. You do the maths! Surely it makes way more sense to host my blog on the same domain as my portfolio? My blog will do the work, being constantly updated with fresh content, and my portfolio will benefit from all the added exposure. At the moment, you have to click on a button over there ----> which takes you to my website; which at the moment is an external link. I've tried to link the two a bit more (the title of this blog is now rachelsays...) but this blog is still hosted at www.rachellewisillustration.blogspot.com, which is a mouthful and nothing to do with my website. And I'm paying for my spangly domain name. Why not use it as much as I can?
Mistake #4 from David Airey's post sums this up quite well: "When I launched my first website about two years ago, I wanted my portfolio to be its primary purpose, and the blog a secondary aspect. Then last year I discovered blogs. It didn’t take long to realise the number of clients I could attract first through my blog content, and then directing them to my portfolio. It’s generally the content I publish that attracts visitors, rather than the work in my graphic design portfolio."
Which is exactly what I should be doing. I write about good stuff. I'm pretty cool, people subscribe to what I say here, they're vaguely interested in my point of view. So I'm missing a huge opportunity in that my work is not easily accessible right from here. And that also, this is clearly a blogger template. E v e r y o n e uses this one because it's the least offensive. But it doesn't stand out! I'm a pretty unique girl, and this blog says 'hey, I use blogspot, cos I don't know nuffin about the mintynet' which isn't true.
So... the obvious answer here, is switch to wordpress (and I mean .org, not .com... download the template and install it in the root directory of my site). Move the whole shabang over to rachelsayshello.com, start again. Stop using indexhibit (it's great, but quite restrictive) and get a custom/nicer wordpress template over there. Make the blog content the primary landing page, and then all my portfolio work as a secondary, but still lovingly presented and relevant.
Sounds great! Except.....
1) I would lose all my SEO and links and everything. I would probably still keep this blog running but everything would die. I'd probably have to rebuild my subscribers again and I'd really miss you all if you didn't follow me over.
2) I know a teeny bit of html but no way could I deal with a custom wordpress thing, with code and all that. I could install it in my root directory, I'd get that far, then I'd have no idea.
3) This all sounds like it's going to take more than a sunday afternoon. I work full time. Help will be needed, help which I can't afford.
4) I'm scared of messing with things in case it all goes tits up.
So, I don't really know. I want to change things up, but I just really don't know where to start. There's a few peeps on my twittersphere who could probably give me advice but generally, I'd have to muddle my own way through. Argh. All I know is that the way things are is not really helping: I'm paying for a domain name which is getting less hits than my free blogspot page. And blogspot isn't really that cool.
Incidentally, my website is down right now and I have no idea why. Which is slightly worrying. I'm sure it's probably just godaddy being weird and it'll be back soon, but I don't like it. Make it come back!
What do you think, minions? Is it worth the hassle, to switch and be all spangly under one domain name, or just stick how I am and be all amateurish but safe. Your insights are very much welcomed, I am trés confused.